It should not come as a surprise the announcement of Karma Group Chairman and Founder John Spence and Sanctum Hotel Group CEO Mark Fuller, joing forces in order to create a series of luxury rock-styled and orientated hotels around the world.
In a statement they said: “Combining the ultimate in luxury and comfort with a rock edge, the hotels will be the number one destination for the discerning traveller accustomed to a stylish and vibrant lifestyle. Boasting the finest quality furnishings and impressive attention to detail, the hotels will feature top of the range facilities such as recording studios, cinema screening rooms, spas, world-class restaurants and bars.” Additionally Spence said: “Bringing together our enormous collective experience, in both the music and hospitality industries, to plug the gap in the market for authentic, quality rock and roll inspired hotels seems only natural. Both Mark and I feel that our brands are ideally aligned to create an extremely successful venture and, above all, we share the Mantra is that we are not in the accommodation business, but rather the entertainment business. Our global partnership uniquely opens the world's finest locations to lovers of music and followers of our philosophy of life being a celebration of hard work followed by hard play.” And Fuller added: “We've created a strong brand in the UK and our existing hotels, year upon year continue to achieve fantastic success. We provide a unique offering; a five star hotel experience, a twist of rock 'n' roll and an abundance of incredible facilities. We're thrilled to be working with Karma Hotels to bring our vision to 20 key cities across the world.”